How to Shoot Stellar Slow-Motion Video on Your Phone

Slow motion has long been one of the coolest (and overused) effects in video. The technique was once exclusive to fancy, expensive cameras, but as portable device technology improves, slo-mo has become better and better. Whether you want to emphasize a cinematic moment or prolong the embarrassment of a friend you recorded in a compromising situation, slo-mo is a great tool that you should learn to wield. How It Works To get the most out of slow motion, it helps to understand the basics. Let’s start with the very concept of video itself. Video is just a series of still images (each one is a “frame”), displayed in quick enough succession that it gives the illusion of motion. Most video …

A Beginner’s Guide to TikTok

It’s been more than three years since the lip-syncing app Musical.ly, now known as TikTok, first became popular among tweens and teens. The social network has since spread far beyond Generation Z: TikTok has been downloaded over 1 billion times, including 96 million in the United States, according to estimates from the research firm Sensor Tower. It’s also owned by the Chinese company Bytedance, now considered one of the most valuable startups in the world. The app itself revolves around sharing 15-second videoclips, which are set to music often licensed from artists and record labels. TikTok is now beloved not only by lip-syncing 14-year-olds, but also by comedians, athletes, and, yes, brands. Major corporations like Coca-Cola, Nike, ABC, and Google …